Brand identity
Where strategy meets style
(and stays consistent)
Your brand isn’t just a logo—it’s the visual language that tells your story, builds trust, and makes people remember you for the right reasons. At Pivvot Branding, we create cohesive brand systems that look good and make sense. Every decision—color, font, layout, icon—is backed by strategy so your visuals align with your goals, not just your Pinterest board.
What's included:
Our brand identity packages are tailored to fit your business, but typically include:
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Brand discovery + strategy session
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Logo design and variations
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Custom color palette and typography system
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Visual style direction (icons, patterns, photography)
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Brand guide with usage rules and recommendations
Need launch materials too? We can carry your new brand through to business cards, presentations, proposals, and promotional items for a consistent, professional rollout.
Why it matters:
A strong brand identity doesn’t just make you look professional—it creates recognition, confidence, and clarity. It helps your audience know exactly who you are and what you stand for before you ever say a word.
The process:
We start by learning about your business—your goals, audience, and what makes you different. From there, we build a strategic foundation and translate it into visuals that reflect your message and values. You’ll walk away with a cohesive system that’s easy to use and built to grow with you.
A few brands we’ve helped find their direction.
Recent brand identity projects
Jessica was a responsive professional, listened to my concerns, and translated my vision into a cohesive design.
Tyler Sesnon
Owner
Sesnon Counseling Services
Jessica took the time to understand my brand and went the extra mile to understand my industry. I absolutely love my logo and how much it makes me feel like a "real" company.
Phillip Marks
Owner
Real Axis Engineering
Jessica did a fantastic job with our branding and logo packages. We knew the general direction that we wanted to go and she did nicely with understanding that and creating fonts, schemes, and coloring, to bring it home. I would highly recommend her to anyone looking for any graphic design help.
Bryce Farwell
Owner
Fairspring Construction